Gregory Batchelor

Gregory Batchelor is the Vice President of Growth Marketing at Platform.sh, a unified, enterprise-grade platform for building, running and scaling websites and applications. With over 20 years of experience in the tech sector, including time at companies including Oracle, Cisco and NTT, he has developed a reputation as a marketing and business operations leader. In his spare time, Gregory enjoys spending time with his family, traveling, and playing lots of golf.

7 Ways to Collect First-Party Data for Your Marketing Campaigns

By Gregory Batchelor / August 28, 2023

For the longest time, businesses have been able to collect vast amounts of data for marketing campaigns. Moreover, they’ve been able to do so quickly, easily, and without effort with third-party […]

6 Strategies to Use the Scarcity Principle in Your Marketing Strategy

By Gregory Batchelor / May 17, 2023

In this post, we’ll be exploring the fascinating scarcity principle and its impact on crafting successful scarcity marketing. At its core, this principle refers to the notion that people often […]

Gregory Batchelor

7 Ways to Collect First-Party Data for Your Marketing Campaigns

6 Strategies to Use the Scarcity Principle in Your Marketing Strategy

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