--- title: SevenAtoms Blog - SevenAtoms | Gregory Batchelor description: Gregory Batchelor is the Vice President of Growth Marketing at Platform.sh, a unified, enterprise-grade platform for building, running and scaling websites and applications. With over 20 years of experience in the tech sector, including time at companies including Oracle, Cisco and NTT, he has developed a reputation as a marketing and business operations leader. In his spare time, Gregory enjoys spending time with his family, traveling, and playing lots of golf. --- [![SevenAtoms](https://www.sevenatoms.com/hs-fs/hubfs/raw_assets/public/SevenAtoms_March2024/images/SevenAtoms-Logo.png?width=500&height=128&name=SevenAtoms-Logo.png "SevenAtoms")](https://www.sevenatoms.com/) [![GET PROPOSAL](https://no-cache.hubspot.com/cta/default/298957/61d82cb3-a234-411c-b390-4fdc9c0b45e0.png)](https://cta-redirect.hubspot.com/cta/redirect/298957/61d82cb3-a234-411c-b390-4fdc9c0b45e0) [![GET PROPOSAL](https://no-cache.hubspot.com/cta/default/298957/61d82cb3-a234-411c-b390-4fdc9c0b45e0.png)](https://cta-redirect.hubspot.com/cta/redirect/298957/61d82cb3-a234-411c-b390-4fdc9c0b45e0) # Gregory Batchelor Gregory Batchelor is the Vice President of Growth Marketing at Platform.sh, a unified, enterprise-grade platform for building, running and scaling websites and applications. With over 20 years of experience in the tech sector, including time at companies including Oracle, Cisco and NTT, he has developed a reputation as a marketing and business operations leader. In his spare time, Gregory enjoys spending time with his family, traveling, and playing lots of golf. ![Gregory Batchelor](https://www.sevenatoms.com/hubfs/Author%20DP.png) [![7 Ways to Collect First-Party Data for Your Marketing Campaigns](https://www.sevenatoms.com/hubfs/Imported_Blog_Media/7-Ways-to-Collect-First-Party-Data-for-Your-Marketing-Campaigns.jpg) ](https://www.sevenatoms.com/blog/first-party-data-marketing-campaigns) ## [ 7 Ways to Collect First-Party Data for Your Marketing Campaigns ](https://www.sevenatoms.com/blog/first-party-data-marketing-campaigns) By [Gregory Batchelor](https://www.sevenatoms.com/blog/author/gregory-batchelor) / August 28, 2023 For the longest time, businesses have been able to collect vast amounts of data for marketing campaigns. Moreover, they’ve been able to do so quickly, easily, and without effort with third-party […] [ Read More »](https://www.sevenatoms.com/blog/first-party-data-marketing-campaigns) [![6 Strategies to Use the Scarcity Principle in Your Marketing Strategy](https://www.sevenatoms.com/hubfs/Imported_Blog_Media/Scarcity-Principle-in-Marketing-Strategy.jpg) ](https://www.sevenatoms.com/blog/scarcity-principle-in-marketing-strategy) ## [ 6 Strategies to Use the Scarcity Principle in Your Marketing Strategy ](https://www.sevenatoms.com/blog/scarcity-principle-in-marketing-strategy) By [Gregory Batchelor](https://www.sevenatoms.com/blog/author/gregory-batchelor) / May 17, 2023 In this post, we’ll be exploring the fascinating scarcity principle and its impact on crafting successful scarcity marketing. At its core, this principle refers to the notion that people often […] [ Read More »](https://www.sevenatoms.com/blog/scarcity-principle-in-marketing-strategy) - 1 [![Talk To Us](https://no-cache.hubspot.com/cta/default/298957/2af25bd1-53bc-4519-a0d8-4bdbba8b4cdc.png)](https://cta-redirect.hubspot.com/cta/redirect/298957/2af25bd1-53bc-4519-a0d8-4bdbba8b4cdc) ### Recent Posts #### Partners - ![Hubspot Gold Partner](https://www.sevenatoms.com/hubfs/SevenAtoms_March2024/images/hubspot-gold-partner.png) - ![Premier Google Partner](https://www.sevenatoms.com/hubfs/SevenAtoms_March2024/images/premier-google-partner-ppc-agency-san-francisco.webp) - ![Facebook Marketing partner](https://www.sevenatoms.com/hubfs/SevenAtoms_March2024/images/FB-Marketing-partner-e1687966722549.jpg) - ![Microsoft-Advertising-Partner](https://www.sevenatoms.com/hubfs/Microsoft-Advertising-Partner.png) #### Address 11501 Dublin Blvd, Suite 200, Dublin, California 94568, United States. **Tel: **[+1 415-513-0435](tel:+1%20415-513-0435) **Email: **[info@sevenatoms.com](mailto:info@sevenatoms.com) - - - #### © 2025 SevenAtoms Marketing Inc. - A San Francisco PPC Agency. All rights reserved.