Kristina Iavarone

Kristina is a content writer and editor at uSERP, with a passion for building long-lasting relationships with B2B and B2C clients through content and SEO efforts. Her work has appeared in Medical News Today, Healthline, and GetYourGuide, and when she’s not working, she’s either at a café or exploring new places with her husband.

Kristina Iavarone

From AI Overview to AI PPC Tools: How AI is Changing Marketing

From AI Overview to AI PPC Tools: How AI is Changing Marketing

By Kristina Iavarone / May 23, 2025

Without a doubt, it’s become more challenging to stay ahead of competitors. Google AI Overviews have become an important tool for pay-per-click (PPC) strategies. TechFunnel reveals that AI can help […]

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