Supercharge Your AdWords Campaigns
Start seeing actionable results from the money you spend on your AdWords campaigns.
AdWords Management Services That Make More Money
Are you feeling frustrated with your paid campaigns? AdWords is an extremely powerful marketing tool, but it can do more harm than good if placed in inexperienced hands. If you’ve put countless dollars into your AdWords campaign with little to know payoff, you’re in desparate need of a AdWords certified agency.
Our team of knowledgable experts have managed thousands of paid campaigns, and we use our experience deliver success to all of our clients. We will build and optimize new ads that are designed to draw in leads and boost conversions. Don’t waste another dollar on poorly optimized AdWords advertisements—it’s time to put a certified AdWords management agency in the ring.
Paid Search Marketing
Paid Search Marketing enables your business to compete and even outperform larger organizations in terms of search engine traffic. However, it’s a skill that isn’t easily mastered. In order to make the most out of your budget and get the best results for your company, you need an expert with extensive experience.
Our AdWords management services team has proven strategies and practices that will decrease your cost-per-click, increase your click-through rates and conversions, and boost the quality of your leads. We constantly and thoroughly measured and analyzed your Adwords campaigns in order to ensure that we achieve the best possible outcome. Whether you need us to start a new campaign from scratch or fix an existing campaign that you just can’t get on its feet, we can help.
Remarketing and Retargeting
Remarketing and retargeting can potentially put thousands of dollars back in your pocket by helping you close sales you otherwise might have missed. When used strategically, these types of campaigns can remind leads of your products and services and encourage them to come back and complete the conversion process.
With our Adwords management agency in your corner, you won’t have to worry about the technical aspect. Our expert team will develop and execute a strategy that will best fit the needs of your business and achieve the most success.
Google Shopping Campaigns
Google Shopping Campaigns are an extremely lucrative tool for all eCommerce companies, and they should be a key element of your paid campaigns. With Google Shopping, your business will be displayed in top search results when users are searching for products. This can give you a major leg up on your competitors.
Our Adwords management agency will optimize your campaigns for the best performance by utilizing detailed product feeds, custom field attributes, high-resolution images, and captivating promotional copy.
Landing Page and Conversion Rate Optimization
Many people don’t realize that your landing pages are a vital part of your paid campaign efforts. If a user clicks on your paid search ad only to be taken to a poorly designed or slow landing page, you’re likely to miss out on a ton of conversions.
A well-designed and optimized landing page is the key to converting more visitors. To make the most of our AdWords management services, our team of designers and paid campaign experts will create ads and landing pages that match both in appearance and messaging. Plus, we constantly A/B test every element to find out what’s working and what can be improved.
A well designed and optimized display ad can be an amazingly effective tool for driving traffic and building brand affinity with your target audience. More importantly, it can bring in more high-quality leads.
Our team will create on-brand, attractive AdWords display ads with corresponding landing pages and copy. Plus, with our assistance, your ads will only be shown on quality sites that members of your target audience visit most frequently.
Our Clients Love The Results
Chad Souter, Landpoint Inc.
217% Increase in Targeted Traffic
“It is very clear the impact your team is making. You guys are doing a great job on targeted leads. In fact, we closed a lead directly through your marketing efforts last year that has resulted in over half a million dollars in revenue!”
How Our PPC Management Service Works
First, we gain an understanding of your business and the products or services you sell. Then we look at the PPC landscape your company faces, analyzing your current paid efforts and closely inspecting what your competitors are doing. We also perform in-depth research on relevant and cost-efficient keywords, identifying both regular and long-tail keyword opportunities. For display campaigns, we research specific sites that are frequented by your target audience.
Unlike some large PPC agencies, we don’t use a cookie-cutter strategy for your PPC campaign. Instead, we take the time to clearly understand your offering, target markets you serve, and your overall goals. With this information in mind, we craft a strategy designed to suit your unique needs. Among other factors, we determine what geographic locations, household income levels, ad schedules, devices (mobile, desktops, tablets) to target.
Based on the strategy, we start building your campaigns. The first step is to structure the campaign with appropriate ad groups, keywords, site placements, remarketing lists, product feeds etc. and set up all available ad extensions. We design conversion-optimized landing pages using modern, responsive styles that work well across all devices. We also create compelling ads that fit in with the keywords and target markets we are pursuing and with appropriate Call-To-Actions leading to the landing pages. We set up conversion tracking, including phone call tracking and integration with your marketing automation or e-commerce platform. After detailed testing across various devices, we launch your campaigns.
We constantly monitor your PPC campaigns and optimize them to ensure that they are always getting you great results at the right cost per lead or cost per sale. This involves regularly adjusting bids, updating keywords, split testing ad copy, A/B testing landing pages, optimizing mobile device performance, and a host of other tasks. We dive deep into the data and analyze performance across multiple dimensions and change settings accordingly. For lead generation campaigns, simply getting conversions is not enough. We look at the quality of leads, using metrics such as lead scoring from your marketing automation system, and make adjustments to campaigns accordingly.