Premier Google Ads Partner

Premier Google Ads Partner

9 + Years

PPC Management Experience

100 +

Client Successes

$ 500 M+

Revenue Generated

Trusted By

Client Provigil II
Bloom Energy
Fabric
ToolWatch
Model-N
BigPanda
Red River
Top Echelon
Integrify
Tint
Labelbox
Imperva
PackageX
TDengine
Elevate your PPC performance

Elevate your PPC performance with advanced campaigns, precision targeting, and compelling ads

Custom landing pages with dynamic content and eye-catching creatives

Custom landing pages with dynamic content and eye-catching creatives to ensure a seamless journey from ads to conversion

Relentless split-testing of ads, creatives and landing pages

Relentless split-testing of ads, creatives and landing pages, coupled with data-driven optimizations to improve results

PPC Management Agency That Will Help you Make More Money

If it feels like your PPC campaign has become a black hole that sucks in your marketing budget without generating sufficient ROI, it’s time to talk to us. Our PPC management agency will build, fix, and optimize your paid campaigns to ensure that you thrive in a constantly changing and competitive landscape.

Over the years, we’ve acquired a wealth of experience, solved countless problems, and have worked on every type of PPC campaign imaginable. We’re a PPC management company knowledgeable across multiple platforms including Google Ads, Facebook, Instagram, Bing, LinkedIn and Amazon. Additionally, we create custom designed landing pages optimized to drive conversions from all PPC campaigns that we manage. Our PPC management approach has consistently delivered highly profitable results for customers in multiple industries including Ecommerce, SaaS, Technology, B2B Services, B2C Services and Health Care.

Effective PPC campaigns can be an incredible boon to your business. They can help you attract curious prospects and build your brand as you turn them into delighted customers. But the inverse is also true – a poorly run PPC campaign can feel more like a money pit than a revenue driver. If you’re losing sleep stressing over your PPC marketing, you can’t properly focus on how to grow your business.

That’s where we come in. SevenAtoms is a PPC management company with proven results – we know our stuff. We’ve helped countless businesses like yours attract clients and take their PPC spending further, and we want to help you, too. If you’re looking for a PPC management agency that can take your business from great to greater, then you’ve come to the right place.

PPC Campaign
Setup

PPC Campaign Setup

We setup paid search and social campaigns to seamlessly align with your business goals, ensuring a solid foundation for growth.

  • Account Audit
  • CRM Data Review
  • Competitor Analysis
  • Create PPC Strategy
  • Geo Targeting
  • Search Campaigns
  • Shopping Campaigns
  • Retargeting Campaigns
  • Display Campaigns
  • Social Campaigns
  • Bid Strategy
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PPC Ads
Creation

PPC Ads Creation

We set up ad groups with precise targeting, customized landing pages, and accurate conversion tracking.

  • Landing Page Design
  • Keyword Analysis
  • Keyword Management
  • Bid Management
  • SKAG
  • Ads Creative Copy
  • Ad Design
  • Ad Extensions
  • Conversion Tracking
  • ROI Tracking
  • CRM Integration
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PPC
Optimization

PPC Optimization

We monitor campaigns, deliver reports, and make data-driven decisions to optimize performance and improve ROAS.

  • Relentless Split-Testing
  • Keyword Management
  • Improve Quality Score
  • Targeting Optimization
  • Bid Management
  • Bid Modifiers
  • Growth Opportunities
  • Monthly Reports
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Paid Search Marketing

Paid Search Marketing is at the heart of any PPC effort and the cornerstone offering of any PPC management company worth its salt. It can be the ultimate equalizer, allowing your business to compete with larger organizations for search engine traffic. It can also be one of the most challenging paid channels to manage, especially if there is a lot of competition in your space.

Our proven PPC management processes cut your cost-per-click, boost click-through rates, increase conversions, and improve the quality of your leads. To ensure the best possible outcome of your campaigns, all campaign strategies are developed based on thorough keyword research and competitor analysis. Whether it’s building a brand new campaign from scratch or repairing the ones you’re struggling with, our PPC management agency is here to help.

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Paid Search Marketing

Display Advertising

Display Ads are an incredibly effective method for generating new traffic and raising brand awareness amongst your target demographic.

To drive conversions for your business, our PPC management company’s in-house designers create attractive and professional display ads along with customized landing pages. From design and ad copy to managing your bids and reporting, we’ve got you covered.

Targeting campaigns correctly can be difficult. With the help of a PPC management agency like SevenAtoms, your ads will only be displayed on high-quality sites that your target audience regularly visits.

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Display Advertising

Remarketing and Retargeting

With a well-built remarketing or retargeting campaign, you can reach interested leads that previously visited your site without completing the conversion process. This allows you to generate new sales that you would have otherwise missed. In today’s fast-paced world, remarketing is critical in moving prospects down the conversion funnel.

With our PPC management company on your side, you don’t have to worry about the technical side of things. Our team of experts will plan out a strategy based on your needs, and then execute and manage remarketing campaigns that are designed to work best for your unique business.

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Remarketing and Retargeting

Google Shopping Campaigns

Google Shopping campaigns should be an essential part of any agency’s PPC management strategy for ecommerce clients. Google Shopping helps your business appear at the top of the search results pages in response to product related searches. Our PPC management agency ensures effective performance of Google Shopping Campaigns by using customized product feeds with as much detail about the products as possible, high-resolution images, specific field attributes, and effective use of promotional text.

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Google Shopping Campaigns

Landing Page and Conversion Rate Optimization

If you’re experiencing sluggish conversion rates and irregular or poor-quality leads, you may be in need of an Extreme Makeover: Landing Page Edition.

Landing pages are an effective visitor conversion tool for businesses across all industries. As part of our services, our expert design and development teams work with you to create landing pages that are attractive and on-brand. From there, we perform regular A/B tests on various creative elements to ensure that these pages drive results consistently.

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Landing Page and Conversion Rate Optimization

Paid Social Media Advertising

With paid social advertising, it’s imperative to build highly-targeted and strategic audiences. Our PPC management company will help you promote your business offers only to those who are most likely to buy, ensuring that you maximize your sales and ROI.

We love to create great ads that represent the essence of your brand with enticing offers, stellar ad copy, and stirring visual elements that attract engagement and collect leads. Plus, in addition to creating new campaigns, we can help you turn around your existing social campaigns that haven’t seen results.

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Paid Social Media Advertising

Our Clients Love The Results

Sealskin Warren

Warren Jobs, 

Seal Skin Covers

$16 Million Increase in Sales From Ecommerce Marketing Services

“Having had limited results with large ecommerce marketing agencies, we have been completely blown away with what SevenAtoms has done for us. Over 7+ years, they have continued to help us grow rapidly and at a profitable level. They are a trusted partner and a true extension of our team.”

How Our PPC Services Work

PPC Management Research

PPC Management Research

First, we gain an understanding of your business and the products or services you sell. Then we look at the PPC landscape your company faces, analyzing your current paid efforts and closely inspecting what your competitors are doing. We also perform in-depth research on relevant and cost-efficient keywords, identifying both regular and long-tail keyword opportunities. For display campaigns, we research specific sites that are frequented by your target audience.

PPC Management Strategy

PPC Management Strategy

Unlike some large PPC management agencies, we don’t use a cookie-cutter strategy for your PPC campaign. Instead, we take the time to clearly understand your offering, target markets you serve, and your overall goals. With this information in mind, we craft a strategy designed to suit your unique needs. Among other factors, we determine what geographic locations, household income levels, ad schedules, devices (mobile, desktops, tablets) to target.

PPC Campaign Setup

PPC Campaign Setup

Based on the strategy, we start building your campaigns. The first step is to structure the campaign with appropriate ad groups, keywords, site placements, remarketing lists, product feeds etc. and set up all available ad extensions. We design conversion-optimized landing pages using modern, responsive styles that work well across all devices. We also create compelling ads that fit in with the keywords and target markets we are pursuing and with appropriate Call-To-Actions leading to the landing pages. We set up conversion tracking, including phone call tracking and integration with your marketing automation or ecommerce platform. After detailed testing across various devices, we launch your campaigns.

PPC Landing Page Design

PPC Landing Page Design

You can have the best ad copy with the most gorgeous ad creatives in an elegantly structured and targeted campaign, but if all you’re doing is sending leads and shoppers to your business’ home page, they’ll get confused and bounce within seconds. As part of our services, we create custom-built and gorgeous landing pages that are designed to capture a curious potential customer’s attention and guide them into taking the action we want – whether it’s scheduling a SaaS demo or buying a product. Working with a PPC management company like SevenAtoms means we’ll help nurture your prospects at every step.

PPC Monitoring and Optimization

PPC Monitoring and Optimization

We constantly monitor your PPC campaigns and optimize them to ensure that they are always getting you great results at the right cost per lead or cost per sale. This involves regularly adjusting bids, updating keywords, split testing ad copy, A/B testing landing pages, optimizing mobile device performance, and a host of other tasks. Our PPC services include diving deep into the data and analyzing performance across multiple dimensions and changing settings accordingly. For lead generation campaigns, simply getting conversions is not enough. We look at the quality of leads, using metrics such as lead scores, SQLs, opportunities, customers won etc. from your CRM, and make adjustments to campaigns accordingly.

PPC Management Agency FAQs

What is PPC?

PPC advertising, or Pay-Per-Click advertising, is a type of digital advertising where businesses pay a fee when a user clicks on their online ads, rather than paying per impression or view. These ads can appear on search engines, social media platforms, websites, and more. The uniqueness of PPC lies in its immediacy; rather than being a long-term investment like SEO, ads are displayed as soon as the campaign starts. PPC advertising provides precise audience targeting, allowing businesses to reach potential customers who are actively in the “searching” phase of the customer journey.

Since you only pay for actual clicks, PPC can be very cost-effective when done right, and it offers detailed performance metrics, making it easy to measure ROI. With PPC, you have full control over your budget and can optimize campaigns based on real-time data, making it a versatile tool for businesses of all sizes.

What Are the Different Types of PPC Ads?

Here are just some of the most common types of PPC ads:

 

  • Search Ads: Text-based ads shown in search engine results.
  • Display Ads: Visual ads (images or banners) on websites.
  • Video Ads: Short video clips, often on platforms like YouTube.
  • Shopping Ads: Ads that showcase products, prices in search results.
  • Social Media Ads: On platforms like Facebook, Instagram.
  • Remarketing Ads: Targeting users who visited your site before.

How can PPC help your business?

PPC advertising can be great for quickly jumpstarting a campaign, because it offers immediate visibility by displaying your ads when users search for relevant terms or visit certain pages. It provides precise audience targeting, cost control, and measurable results, making it highly cost-effective and efficient when done right.
 
With PPC, you can experiment with various keywords, ad formats, and budgets to achieve the best ROAS (return on ad spend). It also provides valuable insights into user behavior. Whether you're a small business seeking quick results or a large enterprise aiming to scale, partnering with an experienced PPC management company can help you achieve your specific goals and be a powerful tool for driving traffic, increasing conversions, and fostering business growth.

What's the difference between PPC and SEO?

PPC (Pay-Per-Click) and SEO (Search Engine Optimization) are distinct methods of digital marketing for a brand.

PPC involves paid advertising, offering immediate visibility with advertisers paying when users click on their ads. It provides precise control over budgets, making it suitable for short-term goals.

SEO focuses on optimizing website content and structure to improve organic search rankings. It's a long-term strategy that doesn't involve paid advertising, with results taking time to materialize. On the other hand, it’s free! When making a choice between PPC vs. SEO, you should consider whether you want more expensive, immediate results, or results that won’t cost you money but which might take longer to materialize.

What PPC channels and platforms do you help with?

Our PPC management agency specializes in various PPC channels and platforms, focusing particularly on Google Ads, Bing Ads, and Amazon as well as social media advertising on platforms such as Facebook, Instagram, and LinkedIn. We also excel in display advertising, video advertising on platforms such as YouTube, shopping ads for ecommerce businesses, remarketing campaigns, and local PPC targeting.

Why Is Pay-Per-Click Advertising a Great Investment?

PPC is a wise investment due to its precise targeting, immediate visibility, cost control, and measurable results. It allows businesses to reach the right audience, capture user attention instantly, and pay only for actual clicks. With detailed metrics, it's easy to track ROI and optimize campaigns in real-time, making it a cost-effective and adaptable advertising choice. Whether you're looking for short-term results or long-term growth, PPC offers a versatile solution to meet your marketing objectives. Partnering with a PPC management agency that has proven itself and earned recognition as a Google Premier Partner and Meta Partner elevates the chances of success.

How does your PPC management agency drive business growth and revenue?

PPC is a potent driver for your bottom line, helping you acquire new clients with effective, precisely targeted digital advertising. Our PPC management company is a Google Premier Partner and a Meta Partner, an honor reserved for only a handful of PPC management agencies. We are definitely proven and possess the necessary skills and experience to drive successful PPC campaigns.We combine PPC strategy, PPC management and continuous optimization – conducting comprehensive industry and keyword research, identifying your target audience, and crafting compelling ads to appeal to their needs.

We also focus on post-click engagement, directing potential clients to purpose-built landing pages designed to guide users towards conversions, whether that’s signing up for a demo or making a purchase. We continuously monitor campaign performance and make real-time adjustments so that we’re always pursuing the best return on your ad spend.

Through our tailored strategies, constant optimization, and commitment to your business's success, we ensure that our PPC efforts translate into tangible business growth and increased revenue.

How much should I spend to get results?

The ideal PPC budget for a business depends on your size, industry, competition, and goals. To determine an appropriate budget, we can assess factors like general keyword competitiveness and your desired ad exposure to calculate a predicted general cost-per-click (CPC). As a general rule, the more competitive your industry, the higher your budget may need to be.

As a general rule of thumb, to see real results you should expect to be spending at least a couple thousand dollars on PPC every month; for larger accounts, that can be in the tens or even hundreds of thousands of dollars – but the return can be more than worth it!

It's crucial to strike a balance between budget and ROI. We work closely with you to define clear goals and allocate your budget efficiently to maximize results. Whether you have a modest budget or significant resources, our PPC management company tailors strategies to deliver the best possible outcomes within your financial parameters. We also continuously optimize your PPC campaigns to ensure you're getting the most value from your investment.

How much do you charge?

The pricing structure of our PPC management company depends on several factors, including the scope of your campaign and your specific goals.

Generally, SevenAtoms follows a “flat fee + percentage of ad spend” model. When you start working with us, we’ll charge a flat fee for the first month or two to cover some fixed activities like research and campaign setup. Then, for each month after that, we charge a percentage of your PPC ad spend to cover the extra costs on our end of running your campaigns.

If you’d like to know more about our pricing model or specific fees, contact us for a free consultation and quote!

What does your reporting look like?

As an ROI-driven PPC management agency, we are committed to transparency and go the extra mile by delivering an advanced reporting dashboard to our clients every month. Typically, we provide a full report dashboard at the start of every month that shows campaign performance and KPIs like ad spend, conversions, cost per conversion, and more. We break down individual campaigns and targeted keywords to find the most effective and most efficient variables that we can use to further optimize the campaigns.
 
Our reporting is delivered on a regular basis, ensuring you stay informed about your campaign's progress. Our PPC management company believes in open communication, and our reports serve as a valuable tool for assessing the effectiveness of your PPC investment and making informed decisions for future strategies.

A PPC Management Agency to Unleash Your Full Potential

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