Inbound Marketing and Pay Per Click Management

Get more targeted visitors, improve the quality of leads and increase conversions

Conversion Focused Inbound Marketing Agency

SevenAtoms is an ROI focused inbound marketing agency in San Francisco. We serve clients across North America, assisting them with marketing for all stages of the customer journey. From the initial awareness phase, to the lead generation or sales phase through to post sales customer engagement, we have proven strategies and processes in place that work across diverse industries.

We are currently in the midst of a huge paradigm shift in the field of marketing. Companies are starting to move their marketing budgets away from traditional, in-your-face marketing commonly referred to as outbound marketing, and towards the burgeoning field of inbound marketing. It costs significantly less per lead to acquire customers with inbound marketing compared to outbound marketing. What’s even more interesting is that inbound marketing usually produces better quality leads as well.

Inbound Marketing consists of a series of strategies that starts with attracting visitors through premium content, next generation SEO, instant impact pay-per-click campaigns and engaging social media. It involves generating qualified leads, nurturing them and converting them into loyal customers.

As technology continues to let us connect with one another in new and more meaningful ways, it becomes increasingly important for businesses to reach out to their customers online. We are constantly seeing how a company’s presence on the web can define its success. Here at SevenAtoms we elevate your inbound marketing strategy in order to increase your online visibility and therefore bring in more leads. We believe the best way to do that is to create valuable content and offers, promote them across all online channels in a highly targeted way, and build strong relationships between you and your potential customers.

Inbound marketing is all about making connections with real people and our services are structured with this in mind. We create content that is informative and helpful to the reader, which both encourages the reader to share the content and increases their receptiveness to your brand. Amazing content sparks conversation and we want people to be talking about you.

We are a full service inbound marketing agency and our services are tailored to the size of your business as well as industry that you are in. We can manage your inbound marketing campaigns independently or work as an extension of your marketing team to formulate strategies and develop content and other assets.

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HubSpot Services

HubSpot is one of the most powerful and widely used online marketing platforms available today. It simplifies and streamlines a variety of different processes such as blogging, SEO and email, without sacrificing functionality. But just because it makes marketing easier doesn’t mean that you don’t have to put the time and effort into it. Campaigns still need to be planned and executed, content still needs to be written, and reports still need to be analyzed. As a HubSpot certified partner, we will help you develop and execute ROI driven inbound marketing strategies that will turbocharge your marketing campaigns and help you realize the full potential of the platform.

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PPC Management Services

If it feels like your Pay Per Click campaign has become a black hole that’s sucking in your marketing budget but not providing sufficient ROI, then you need to talk to us. Our team of PPC experts can build, fix, or optimize your paid campaigns to ensure that you thrive in a constantly changing and competitive landscape. Over the years, we have acquired a wealth of experience, solved countless problems and have worked on every type of PPC campaign imaginable. We have worked on multiple platforms including AdWords, Bing and AdRoll. And we have managed ads on social media platforms as well.

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Content Marketing

We specialize in creating high quality content that educates and delights the reader. We can create content geared toward any stage of the buying cycle, from blogs and landing pages that help bring traffic to your site, to eBooks and whitepapers that lead them through to the decision making stage. Content is written with human readers in mind and is designed to reflect your brand’s own culture. For top level content, we use current SEO best practices to ensure maximum visibility on search engines. We promote your content through your other inbound marketing channels and then monitor the success of the content to help improve your overall content marketing strategy.

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Technology and B2B Lead Generation

While we have delivered excellent results for clients in a variety of different industries, we have been particularly successful at generating leads for Technology and B2B companies. We employ several strategies to handle the unique challenges of generating high quality leads for these companies in a cost efficient manner. We use targeting techniques that first get you in front of the right audiences. We then clearly communicate the value your product or service provides to these prospects in a way that makes sense to them. We break down complex, technical and industrial concepts into easy to digest content and offers that highlight the value you provide to your customers. This ultimately helps them get comfortable and develop enough trust with your brand, that they are ready to buy from you.

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Next Generation SEO

Since 75% of searchers don’t make it past the first couple of pages of results, if your website isn’t visible at the top, then you are missing out on a lot of potential revenue. The competition for online rankings has become fierce, both for companies that have a national (or global) market as well as for companies that serve a hot local market, such as San Francisco. Our SEO services and Pay-per-click management services are designed to get effective results through constant innovation and a disciplined, strategic methodology. We rely on an integrated approach combining SEO and PPC with content marketing, social media marketing and display advertising to deliver sustained results.

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Our Clients Love The Results

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217% Increase in Targeted Traffic

“It is very clear the impact your team is making. You guys are doing a great job on targeted leads. In fact, we closed a lead directly through your marketing efforts last year that has resulted in over half a million dollars in revenue!”
Chad Souter
Landpoint Inc.
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129% Increase in Lead Generation in 3 Months

“We are very happy with the inbound marketing and PPC management services that SevenAtoms has provided. B2B SaaS marketing is very challenging, but their team has done a phenomenal job in understanding our business and designing innovative strategies that have worked very well so far.”
Tim Matthews
Incapsula

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Harness The Full Power Of Inbound Marketing And Paid Search

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