Kevin George

Valentine’s Day is one of the most popular gifting occasions for everyone. It’s not just limited to couples. It extends to every relationship that symbolizes love, be it parents and children, brother and sister, pet parents and their pet, or your relationship with your own self. Even single people  celebrate Valentine’s Day, buying themselves gifts. […]

Statista projects that the global email marketing market will increase to USD 17.9 billion by 2027. This figure goes to show the growing popularity of marketing emails and their impact on conversions. Every brand is trying their best to drive maximum ROI through their emails. So, to stand out in the competition, you ought to

What does email marketing offer you? For a start, it offers brilliant ROI, the ability to implement personalization at scale, opportunity to foster lasting relationships with customers, and means to carve a unique brand identity, among many others. This is what makes email the go-to marketing channel for pretty much every business out there. But,