Mark Adams

Mark Adams is a SEM (Search Engine Marketing) specialist and data expert. His insightful posts delve into various subjects, encompassing paid search, content marketing, and lead generation. To learn more about his work, you can visit his profile on SevenAtoms Marketing Inc.

Mark Adams

Driving SaaS Growth with LinkedIn Ads: Strategies for SaaS B2B Marketing Success

B2B SaaS marketers often face the challenge of engaging the right audience with messaging that resonates and drives meaningful conversions. Among the many digital marketing strategies available, […]

Read More »

The Role of Influencer Marketing in Promoting Aftermarket Auto Parts

The automotive aftermarket sector is vast and highly competitive, drawing in countless car enthusiasts, DIY mechanics, and vehicle owners who seek trustworthy parts for upgrading, repairing, or […]

Read More »

Amazon Automotive Sales: How to Sell Auto Parts on Amazon

Amazon has evolved into the ultimate marketplace for virtually everything, including auto parts. As millions of global consumers turn to Amazon for its convenience and extensive selection, the […]

Read More »

Why Micro-Influencers Could Be Your Ecommerce Brand’s Best Asset

Many people are turning to social media for advice and making buying decisions since traditional advertising is losing its effectiveness. Influencer marketing is a highly effective strategy for […]

Read More »

A Deep Dive into Micro-Influencer Marketing: An Expert Guide

Micro-influencers, often perceived as everyday experts or enthusiasts in their niche, are redefining how brands connect with consumers. While their reach may be smaller compared to their macro […]

Read More »

Common Mistakes to Avoid in Automotive PPC Campaigns

PPC is an undeniably and immensely powerful tool for automotive businesses. On average, PPC ads increase a business's brand awareness by 80%. However, despite its effectiveness, many automotive […]

Read More »

Effective SaaS Content Strategies to Maximize Signups and Generate Quality Leads

Managing a SaaS business poses the challenge of clearly communicating the value proposition to your target audience and motivating them to take action upon visiting your website. High-quality SaaS […]

Read More »

Mastering Google Ads: Key Steps to Improve Your Lead Generation Process [Infographic]

Google Ads is a powerful tool for driving lead generation because of its wide reach and advanced targeting features. However, it can be tricky to use (even for experienced marketers). We will shed […]

Read More »

UGC: Leveraging Influencers for Powerful User-Generated Content

Consumers are becoming skeptical of traditional advertising and are turning to their peers for genuine insights and recommendations. This is where user-generated content (UGC) comes into play – an […]

Read More »

Using MTC Advertising and DTC Ecommerce in the Automotive Industry

In recent years, the way consumer goods, including auto parts, are sold has changed quite a bit because of the fast growth of direct-to-consumer (DTC) ecommerce. Traditionally, automotive […]

Read More »