--- title: SevenAtoms Blog - SevenAtoms | John Funk (4) description: "John Funk is a veteran copywriter, editor, and digital marketer. With a background in online journalism and a passion for fantasy and Dungeons & Dragons, he works to craft compelling narratives and content you enjoy reading. Connect with John on LinkedIn. (4)" --- [![SevenAtoms](https://www.sevenatoms.com/hs-fs/hubfs/raw_assets/public/SevenAtoms_March2024/images/SevenAtoms-Logo.png?width=500&height=128&name=SevenAtoms-Logo.png "SevenAtoms")](https://www.sevenatoms.com/) [![GET PROPOSAL](https://no-cache.hubspot.com/cta/default/298957/61d82cb3-a234-411c-b390-4fdc9c0b45e0.png)](https://cta-redirect.hubspot.com/cta/redirect/298957/61d82cb3-a234-411c-b390-4fdc9c0b45e0) [![GET PROPOSAL](https://no-cache.hubspot.com/cta/default/298957/61d82cb3-a234-411c-b390-4fdc9c0b45e0.png)](https://cta-redirect.hubspot.com/cta/redirect/298957/61d82cb3-a234-411c-b390-4fdc9c0b45e0) # John Funk John Funk is a veteran copywriter, editor, and digital marketer. With a background in online journalism and a passion for fantasy and Dungeons & Dragons, he works to craft compelling narratives and content you enjoy reading. Connect with John on [ LinkedIn](https://www.linkedin.com/in/johnbfunk/). ![John Funk](https://www.sevenatoms.com/hubfs/SevenAtoms_March2024/images/8bf74012f4e4ccd926eaf74c1b7201b1.png) [![YouTube Ads vs. Facebook Ads vs. TikTok Ads: Which Should You Use?](https://www.sevenatoms.com/hubfs/YouTube%20Ads%20vs.%20Facebook%20Ads%20vs.%20TikTok%20Ads_%20Which%20Should%20You%20Use.jpg) ](https://www.sevenatoms.com/blog/youtube-ads-vs-facebook-ads-vs-tiktok-ads) ## [ YouTube Ads vs. Facebook Ads vs. TikTok Ads: Which Should You Use? ](https://www.sevenatoms.com/blog/youtube-ads-vs-facebook-ads-vs-tiktok-ads) By [John Funk](https://www.sevenatoms.com/blog/author/john-funk) / October 4, 2024 In the world of digital marketing, knowing how to reach your target audience is vital. Three of the most influential social media platforms are Facebook, YouTube, and TikTok – these platforms are […] [ Read More »](https://www.sevenatoms.com/blog/youtube-ads-vs-facebook-ads-vs-tiktok-ads) [![The 6 Best Facebook Marketing Strategies for Your Ecommerce Store](https://www.sevenatoms.com/hubfs/Top%206%20Facebook%20Marketing%20Strategies%20for%20Your%20Ecommerce%20Site.jpg) ](https://www.sevenatoms.com/blog/ecommerce-facebook-marketing-strategy) ## [ The 6 Best Facebook Marketing Strategies for Your Ecommerce Store ](https://www.sevenatoms.com/blog/ecommerce-facebook-marketing-strategy) By [John Funk](https://www.sevenatoms.com/blog/author/john-funk) / September 24, 2024 They say that if you build a better mousetrap, the world will come knocking on your door. However, if you run an ecommerce business, you know that this isn’t exactly true – you can have the world’s […] [ Read More »](https://www.sevenatoms.com/blog/ecommerce-facebook-marketing-strategy) [![Why Google Performance Max Changes the Game for Digital Marketers](https://www.sevenatoms.com/hubfs/Imported_Blog_Media/Google-Performance-Max-Series-Part-1.jpg) ](https://www.sevenatoms.com/blog/google-performance-max) ## [ Why Google Performance Max Changes the Game for Digital Marketers ](https://www.sevenatoms.com/blog/google-performance-max) By [John Funk](https://www.sevenatoms.com/blog/author/john-funk) / September 24, 2024 So, let’s talk about Google Performance Max. [ Read More »](https://www.sevenatoms.com/blog/google-performance-max) [![How Does Ecommerce Video Marketing Work? A Guide to Making Product Marketing Videos](https://www.sevenatoms.com/hubfs/How%20Does%20Ecommerce%20Video%20Marketing%20Work_.jpg) ](https://www.sevenatoms.com/blog/ecommerce-video-marketing) ## [ How Does Ecommerce Video Marketing Work? A Guide to Making Product Marketing Videos ](https://www.sevenatoms.com/blog/ecommerce-video-marketing) By [John Funk](https://www.sevenatoms.com/blog/author/john-funk) / September 16, 2024 Quick question: How did you go shopping for your last major non-food purchase? If you’re anything like most Americans these days, you started your search – and quite possibly finished it – online. […] [ Read More »](https://www.sevenatoms.com/blog/ecommerce-video-marketing) [![Demand Creation vs. Demand Capture vs. Demand Generation: What’s the Difference?](https://www.sevenatoms.com/hubfs/Imported_Blog_Media/Demand-Generation-vs_-Demand-Creation-vs_-Demand-Capture.jpg) ](https://www.sevenatoms.com/blog/demand-generation-vs-demand-creation-vs-demand-capture) ## [ Demand Creation vs. Demand Capture vs. Demand Generation: What’s the Difference? ](https://www.sevenatoms.com/blog/demand-generation-vs-demand-creation-vs-demand-capture) By [John Funk](https://www.sevenatoms.com/blog/author/john-funk) / September 16, 2024 Demand generation, demand creation, demand capture. If you’re a marketer, especially a SaaS or tech marketer, you’ve probably heard these phrases thrown around all the time. You might even know that […] [ Read More »](https://www.sevenatoms.com/blog/demand-generation-vs-demand-creation-vs-demand-capture) [![UGC: Leveraging Influencers for Powerful User-Generated Content](https://www.sevenatoms.com/hubfs/How%20to%20Effectively%20Leverage%20Influencers%20to%20Generate%20Impactful%20UGC.jpg) ](https://www.sevenatoms.com/blog/influencers-user-generated-content) ## [ UGC: Leveraging Influencers for Powerful User-Generated Content ](https://www.sevenatoms.com/blog/influencers-user-generated-content) By [John Funk](https://www.sevenatoms.com/blog/author/john-funk) / August 23, 2024 Consumers are becoming skeptical of traditional advertising and are turning to their peers for genuine insights and recommendations. This is where user-generated content (UGC) comes into play – an […] [ Read More »](https://www.sevenatoms.com/blog/influencers-user-generated-content) [![Using MTC Advertising and DTC Ecommerce in the Automotive Industry](https://www.sevenatoms.com/hubfs/How%20to%20Use%20DTC%20and%20MTC%20to%20Boost%20Ecommerce%20Sales%20(1).jpg) ](https://www.sevenatoms.com/blog/automotive-mtc-advertising-dtc-ecommerce) ## [ Using MTC Advertising and DTC Ecommerce in the Automotive Industry ](https://www.sevenatoms.com/blog/automotive-mtc-advertising-dtc-ecommerce) By [John Funk](https://www.sevenatoms.com/blog/author/john-funk) / August 20, 2024 In recent years, the way consumer goods, including auto parts, are sold has changed quite a bit because of the fast growth of direct-to-consumer (DTC) ecommerce. Traditionally, automotive […] [ Read More »](https://www.sevenatoms.com/blog/automotive-mtc-advertising-dtc-ecommerce) [![UGC Videos: How to Harness the Power of User-Generated Videos (UGV)](https://www.sevenatoms.com/hubfs/How%20to%20Boost%20Your%20Brand%E2%80%99s%20Visibility%20Using%20the%20Power%20of%20UGV.jpg) ](https://www.sevenatoms.com/blog/user-generated-videos-ugv) ## [ UGC Videos: How to Harness the Power of User-Generated Videos (UGV) ](https://www.sevenatoms.com/blog/user-generated-videos-ugv) By [John Funk](https://www.sevenatoms.com/blog/author/john-funk) / August 6, 2024 Brands are constantly seeking innovative ways to connect with their audience. User-generated content stands out for its unparalleled ability to foster authenticity and engagement. User-generated […] [ Read More »](https://www.sevenatoms.com/blog/user-generated-videos-ugv) [![UGC: How to Boost Your Ecommerce Brand with User-Generated Videos (UGV)](https://www.sevenatoms.com/hubfs/How%20to%20Use%20User-Generated%20Videos%20for%20Ecommerce.jpg) ](https://www.sevenatoms.com/blog/ecommerce-user-generated-videos) ## [ UGC: How to Boost Your Ecommerce Brand with User-Generated Videos (UGV) ](https://www.sevenatoms.com/blog/ecommerce-user-generated-videos) By [John Funk](https://www.sevenatoms.com/blog/author/john-funk) / July 19, 2024 There are two questions that any ecommerce brand must successfully answer in order to successfully convert a sale. The first is “How will your product help me?” and the second is “why should I choose […] [ Read More »](https://www.sevenatoms.com/blog/ecommerce-user-generated-videos) [![Ultimate Automotive Ads Guide (Google and Facebook)](https://www.sevenatoms.com/hubfs/Optimizing%20Your%20Automotive%20Marketing_%20The%20Ultimate%20Guide.jpg) ](https://www.sevenatoms.com/blog/automotive-ads-guide) ## [ Ultimate Automotive Ads Guide (Google and Facebook) ](https://www.sevenatoms.com/blog/automotive-ads-guide) By [John Funk](https://www.sevenatoms.com/blog/author/john-funk) / June 26, 2024 Capturing the attention of potential buyers in the highly competitive automotive industry requires more than just a great product. It demands strategic advertising that reaches the right audience at […] [ Read More »](https://www.sevenatoms.com/blog/automotive-ads-guide) - [2](https://www.sevenatoms.com/blog/author/john-funk/page/2) - [3](https://www.sevenatoms.com/blog/author/john-funk/page/3) - 4 - [5](https://www.sevenatoms.com/blog/author/john-funk/page/5) - [6](https://www.sevenatoms.com/blog/author/john-funk/page/6) [![Talk To Us](https://no-cache.hubspot.com/cta/default/298957/2af25bd1-53bc-4519-a0d8-4bdbba8b4cdc.png)](https://cta-redirect.hubspot.com/cta/redirect/298957/2af25bd1-53bc-4519-a0d8-4bdbba8b4cdc) ### Recent Posts #### Partners - ![Hubspot Gold Partner](https://www.sevenatoms.com/hubfs/SevenAtoms_March2024/images/hubspot-gold-partner.png) - ![Premier Google Partner](https://www.sevenatoms.com/hubfs/SevenAtoms_March2024/images/premier-google-partner-ppc-agency-san-francisco.webp) - ![Facebook Marketing partner](https://www.sevenatoms.com/hubfs/SevenAtoms_March2024/images/FB-Marketing-partner-e1687966722549.jpg) - ![Microsoft-Advertising-Partner](https://www.sevenatoms.com/hubfs/Microsoft-Advertising-Partner.png) #### Address 11501 Dublin Blvd, Suite 200, Dublin, California 94568, United States. **Tel: **[+1 415-513-0435](tel:+1%20415-513-0435) **Email: **[info@sevenatoms.com](mailto:info@sevenatoms.com) - - - #### © 2025 SevenAtoms Marketing Inc. - A San Francisco PPC Agency. 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